The Latest News

20
Nov

Usability, your website and some hard lessons…

The festive season is nearly upon us and those of us who do not leave our Christmas shopping to the last minute on Christmas Eve, may have already started to cast about on the web for THE perfect present for him, her and the dog. Invariably, you will come across websites that you will quickly …

17
Nov

Have you optimised your website for mobile devices?

If not, why not?! Type in to any search engine “how many people own a smartphone/mobile/tablet?” and you will get a whole heap of information, the statistics of which make the mind boggle. Depending on where you look, headlines and statistics will leap out at you… “By 2014, there will 1.75 billion smart phone users” …

15
Nov

Harnessing the power behind each and every blog post

How knowing when your audience accesses blogs and social media is paramount in ensuring that your blog posts have the maximum reach and impact. Do you know the best time to post? An effective company blog For many years now, companies from small and medium sized enterprises, local companies to massive global concerns have been …

13
Nov

Creating trust with a blog

What does your blog really say about you? Wherever you turn on the wonderful world of the web, you will be told/encouraged/advised/bamboozled (*delete as appropriate) into including a blog on your website. In terms of content generation, creating that all-important authority on the web, this is a great idea. Providing that you regularly create and …

5
Nov

Getting ranked higher by Google (the second half) – A Locally Mini-Series

Part 2 of 2 Welcome back! In this second part of getting ranked higher by Google we are going to examine the other 3 factors that can influence where your website stands in the ranking. They all inform the authoritative nature of your website, along with how trustworthy it is as well making sure that …

29
Oct

Getting ranked higher by Google – A Locally Mini-Series

Part 1 of 2 Is it your ‘dream’ that when potential customers search for a product or service that you offer,  that on page 1 of the search engine listings, your business ranks up there with other great companies? It is not a pipe dream; it can be a reality BUT, you need to be …

24
Oct

Learning from Tony Bennett and Elmo: unconventional partnerships that reap rewards…

Brandscaping – the latest buzzword There is a new buzzword that describes a concept that could take off… in fact, depending on which angle you look at it from, it may already be in full swing, it’s just that we, as consumers, haven’t quite cottoned on yet. So, what is it and is it something …

21
Oct

Hands up – do you have a social media strategy?

(look away, embarrassed, fiddles with phone to see if anyone has text…) It seems that our online, local businesses is swamped in paperwork and strategies, when all you really want to do is earn a living BUT, as part of that essential daily activity, you also need to keep one eye on future work – …